Using grit and determination to turn a hobby into a successful business with Shannon Cumberland.

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Shannon Cumberland is the founder of Rosy Rings, a global home fragrance brand known for their nature-inspired candles and diffusers. Established in 1995, Rosy Rings operated out of Shannon’s tiny kitchen on a shoestring budget. From those very humble beginnings, Rosy Rings now occupies a 30,000 square foot space in central Denver and counts major retailers such as Anthropologie and Nordstroms as customers.


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